Skim the whole map before walking the trail. In 2026, successful MB-260 candidates start with the full Microsoft Customer Data Platform Specialist outline and the 120 practice questions from TestPassKing, then drill the difficult points they marked along the way.
Microsoft MB-260 Exam Overview:
| Certification Vendor: | Microsoft |
|---|---|
| Exam Name: | Microsoft Customer Data Platform Specialist |
| Exam Number: | MB-260 |
| Exam Price: | USD 165 (may vary by region) |
| Exam Duration: | 120 minutes |
| Exam Format: | Multiple choice, Scenario-based questions, Case studies |
| Real Exam Qty: | 40-60 (varies) |
| Passing Score: | 700 (out of 1000) |
| Certificate Validity Period: | 1 year (renewable via Microsoft renewal assessment) |
| Related Certifications: | Microsoft Certified: Dynamics 365 Customer Insights |
| Available Languages: | German, Portuguese (Brazil), Korean, Russian, French, Spanish, Chinese (Simplified), English, Japanese |
| Recommended Training: | Microsoft Learn MB-260 Learning Path Dynamics 365 Customer Insights Documentation |
| Exam Registration: | Pearson VUE Scheduling Portal Microsoft MB-260 Certification Page |
| Sample Questions: | ![]() |
| Exam Way: | Online proctored or onsite at Pearson VUE test centers |
| Pre Condition: | No mandatory prerequisites. Recommended experience with Microsoft Dynamics 365 Customer Insights (Data) and data analytics concepts. |
| Official Syllabus URL: | https://learn.microsoft.com/credentials/certifications/exams/mb-260/ |
Microsoft MB-260 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Manage, monitor, and secure Customer Insights | - Configure security and compliance settings - Monitor system health and performance |
| Topic 2: Ingest and transform data | - Transform and prepare data for unification - Connect and ingest data from multiple sources |
| Topic 3: Enrich and analyze customer data | - Generate insights and segments - Apply enrichment sources |
| Topic 4: Activate and integrate data | - Configure integrations with Dynamics 365 and external systems - Export data to downstream applications |
| Topic 5: Create unified customer profiles | - Define identity resolution rules - Match and merge customer data |
| Topic 6: Configure Microsoft Dynamics 365 Customer Insights (Data) | - Set up and configure Customer Insights environment - Configure data sources and connections |
Microsoft Customer Data Platform Specialist FAQ: Tips, Versions, and Guarantees
Microsoft Customer Data Platform Specialist is an official Microsoft exam, catalogued under exam code MB-260. Passing it awards the Microsoft Certified: Customer Data Platform Specialist Associate certification at the Associate level. It also connects with Microsoft Certified: Dynamics 365 Customer Insights. It is built for candidates with ambitious aims, and the credential it grants is recognized accordingly.
Microsoft Customer Data Platform Specialist spans 6 official domains, led by Create unified customer profiles, Activate and integrate data, and Manage, monitor, and secure Customer Insights. The complete outline sits above; before getting down to business, look through the whole contents quickly so every later practice session has context.
The Microsoft Customer Data Platform Specialist exam presents 40-60 (varies) questions within 120 minutes. A practical tip from successful candidates: mark the most difficult questions during practice, exchange notes on them with friends, and repeat them until they stop being difficult. The TestPassKing engine makes that loop fast, and the clock stops being a threat.
Passing Microsoft Customer Data Platform Specialist requires 700 (out of 1000), and official registration costs USD 165 (may vary by region). Retakes bill the full USD 165 (may vary by region) again, so verify readiness before booking: when your TestPassKing practice scores clear the requirement repeatedly, including on questions you once marked as difficult, you are ready.
No mandatory prerequisites. Recommended experience with Microsoft Dynamics 365 Customer Insights (Data) and data analytics concepts.
Requirements change from time to time, so confirm the current conditions before registering on the official exam page.
Microsoft Customer Data Platform Specialist registration is handled through the official channels below.
When you schedule, note that the exam is delivered Online proctored or onsite at Pearson VUE test centers.
Microsoft recommends the following training for Microsoft Customer Data Platform Specialist candidates.
Combine any training with the 120 practice questions in the TestPassKing MB-260 package; one or two focused days of repeated practice after a course is often what locks the knowledge in.
Yes, a free demo of the Microsoft Customer Data Platform Specialist questions is available before purchase. Afterward, you can track freshness by the updating version number on the website, and whenever questions change we instantly email the details to you, free for 365 days. We even keep sending the latest questions after you pass, so you can follow every tiny change. After expiry, extending updates costs 50% of the regular price.
Your purchase carries a 100% money-back guarantee under clear conditions. Take the Microsoft Customer Data Platform Specialist exam within 60 days of purchase; if you fail, you may claim a full refund, provided the exam matches your product. Attempts within 3 days of purchase are ineligible, as are downloaded-but-unused products, free materials, and expired orders; the candidate name must match the payer name. Submit a scanned enrollment slip and the official Score Report PDF within 2 days of the exam, and claims are processed within 7 days. Alternatively, exchange for two other exam products of equal value, free, keeping the update service on your original purchase.
Delivery is instant: download after ordering, with an automatic email arriving within one minute. If nothing arrives within 2 hours, do not forget to check your junk mailbox, then contact customer service. Installation is unlimited across your computers.
Microsoft Customer Data Platform Specialist Sample Questions:
Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You are setting up a new Dynamics 365 Customer Insights - Data environment and want to connect a Microsoft Dataverse environment.
While trying to connect, you receive the error This CDS organization is already attached to another Customer Insights - Data instance.
You need to resolve the issue and ensure you can connect the new Customer Insights - Data environment to the Dataverse.
Solution: In Microsoft Power Apps, select the proper environment and go to Connections. Remove the connection(s) to Dynamics 365 Customer Insights - Data.
Does this meet the goal?
- A. Yes
- B. No
Correct Answer: A 🗳️
You need to begin planning how to address the marketing team's requests for future enhancements.
If you implement the requested changes, what is the total number of connections that will be required in BYAE's Dynamics 365 Customer Insights environment?
- A. 5
- B. 3
- C. 4
- D. 2
Correct Answer: C 🗳️
You are a Customer Data Platform Specialist. You need to create relationships to connect entities so that they can be further used in defining segments and measures by the marketing team.
Which three relationship types are available in audience insights? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. Non-editable inherited relationships, which are created automatically from ingesting data sources
- B. Editable custom relationships, created and configured by users
- C. Non-editable system relationships, created by the system as part of the data unification process
- D. Editable inherited relationships, created by the system as part of the data unification process
- E. Non-editable system relationships, which are created automatically from ingesting data sources
Correct Answer: A,B,C 🗳️
Explanation: Only visible for TestPassKing members. You can sign-up / login (it's free).
Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You are responsible for creating segments for your company's marketing team using Microsoft Dynamics 365 Customer Insights.
Your Chief Marketing Officer (CMO) wants to run a re-engagement campaign for customers that have a high probability of no longer purchasing your organization's products in the next three months.
The CMO asks you to use Dynamics 365 Customer Insights to generate a segment of customers that would meet this requirement.
Solution: '
1. Generate a Customer Lifetime Value model for the next three months.
2. On the results page, review the model results to identify the characteristics of the lowest "Value of customers by percentile" group.
3. Create a segment using the CLVSore field and a Lesser than operator for the upper bounds value of the group you identified.
Does this meet the goal?
- A. Yes
- B. No
Correct Answer: A 🗳️
You are a Dynamics 365 Customer Insights - Data administrator in a consumer goods company.
You need to explain to your company's marketing team which measures can be viewed in a customer profile.
In the Measures overview, which two measures are visible on the customer profile? To answer, select the appropriate measures in the answer area.
NOTE: Each correct selection is worth one point.
Correct Answer:

Explanation:




