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Facebook 100-101 Exam Syllabus Topics:

Topic	Details
Topic 1	Identify settings available at the campaign, ad set, and ad level Identify the difference between an ad and a page post
Topic 2	Explain how to measure the success of a campaign Explain the way Meta charges for ads and where the ads are shown
Topic 3	Identify how Meta protects user data privacy and common ad policies Identify mobile creative best practices
Topic 4	Explain the importance of matching business goals to Meta campaign objectives Determine the Meta campaign objective to achieve business goals
Topic 5	Identify budget and scheduling options Identify target audience capabilities Establish Platform Presence

Reference: https://www.facebook.com/business/learn/certification/exams/100-101-exam#

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