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Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. There are a number of unassigned prospects in the Lenoxsoft database that have NOT been active in more than 60 days. An automation rule is set to assign prospects once they reach a score of 100.
What automatic workflow can be created to prevent them from getting assigned?

A) Create a dynamic list based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.
B) Create an automation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.
C) Create a segmentation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.
D) Create a completion action based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

2. LenoxSoft has a Marketing Cloud Account Engagement form titled ''Request a Demo" on their external website.
Which Marketing Cloud Account Engagement report should they use to see how many views their form has received?

A) Form Report
B) Conversions Report
C) Form Handler Report
D) Landing Page report

3. What would occur if a single prospect is not both the recipient list and the suppression list for a list email?

A) The prospect will be sent one copy of the email, but will be suppressed for the next email send.
B) The prospect will be sent two copies future email sends will not be impacted.
C) The prospect will be sent one copy of the email, but the prospect will be marked opted out for future email sends.
D) The prospect will NOT be sent the Email, and future email sends will NOT be Impacted.

4. You can set up Marketing Cloud Account Engagement to automatically send weekly reports on the keywords and competitor monitoring that you have set up on your account.

A) True
B) False

5. A marketer receives a request to permanently delete a prospect from Marketing Cloud Account Engagement.
How does the marketer satisfy this request?

A) The marketer archives the prospect, but cannot permanently delete their data.
B) The marketer goes to the prospect record and chooses the "Permanently Delete'' menu option.
C) The marketer deletes the prospect in Salesforce, which then permanently deletes the prospect in Marketing Cloud Account Engagement.
D) The marketer archives the prospect and then selects "Permanently Delete" from the recycle bin.

Solutions: