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IBM Unica Campaign V8.5 Sample Questions:

1. A client's base selection table in the database uses more than one column to indicate a specific audience record. Is this a problem for the Unica Campaign system?

A) No, as long as one column is of a numeric data type.
B) No, any number of columns can be used to determine an audience.
C) Yes, multi column keys create performance limitations and should be avoided.
D) Yes, only one column can be used within an audience.

2. A customer is using Unica Campaign in a language which is comprised of many characters which are non-ASCII. The non-ASCII characters are showing as corrupt in the GUI, for example in a flowchart or Campaign name. Which of the following would BEST resolve the GUI display problem?

A) operating system environment variables for Listener startup partition[n] > server > encoding > "stringEncoding" add the language in the Internet Explorer Internet Options > Languages > Language Preference pane
B) partition[n] > server > encoding > "stringEncoding", unicaACListener "systemStringEncoding" setting web application server java settings add the language in the Internet Explorer Internet Options > Languages > Language Preference pane
C) database/database client encoding system table data source "stringencoding" setting unicaACListener "systemStringEncoding" setting
D) database/database client encoding system table data source "stringencoding" setting operating system environment variables for Listener startup web application server java settings

3. In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to segment and organize customers based on their income, which would typically have the values "HIGH" for customers whose income is greater than 100000 and "LOW" for customers whose income is less than or equal to 100000. This value needs to be output with the final target list.

Ideally which step should be executed to get the task done?

A) Create a Strategic Segment with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
B) Alter the table to add a new column with the required logic.
C) Create a User Variable HIGH and LOW with the logic: IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').
D) Create a Persistent Derived field with the logic : IF(Customer_Demographic_Info.Income > 100000,'HIGH','LOW').

4. The custom macro has been configured to select on "audience id" and a return value. When this custom macro is executed an error is received. What could cause this problem?

A) The Expression Type is configured incorrectly for the custom macro.
B) The custom macro is too large for the fields in the temp table (<TempTable>).
C) There are user variables used in the custom macro.
D) The custom macro is the same as one of the Campaign built-in macros.

5. A company's users have been accessing Unica Campaign reports as part of the Unica implementation. Now the administrator must change the database and Unica account passwords since their company security policy requires this change every 90 days. What must an administrator do to ensure that users can continue to run Campaign reports after the password changes?

A) Log into the Unica Platform as the Cognos administrator and update the cognos_admin user account to reflect the changed database/IBMUnica account passwords.
B) No further action is required, users can access Campaign reports again without any security issues.
C) Log into the Unica Platform as the Cognos administrator and update all user accounts to reflect the changed database/IBM Unica accountpasswords.
D) Log into the Unica Platform as the Unica administrator and update all user accounts to reflect the changed database/IBM Unica accountpasswords.

Solutions: